Corporate Strategy Manager - Project management - Audiovisual Communication & Marketing, Brand Image
Lille, Hauts-de-France, France
Curious, creative, and deeply people-oriented, I have built my career at the intersection of project management, strategic communication, and audiovisual production. My path reflec...
Curious, creative, and deeply people-oriented, I have built my career at the intersection of project management, strategic communication, and audiovisual production. My path reflects a constant desire to connect ideas, people, and technologies to create meaningful, engaging, and lasting impact.
After earning a Masterâs degree in Business Strategy Management, I developed a 360° understanding of how communication, innovation, and leadership combine to drive transformation across organizations. My academic background also includes a BTS in Audiovisual Production, where I gained strong creative and technical foundations that continue to enrich my approach to strategy and execution â without ever limiting it to a single field.
Professionally, Iâve had the opportunity to work across corporate, creative, and institutional environments â from executive communication and event production at Decathlon, to television and streaming projects with France TV and Canal+, as well as collaborative initiatives within audiovisual associations. These diverse experiences have strengthened my adaptability, leadership, and ability to manage complex, cross-functional projects across industries.
While I have deep roots in communication and media, my expertise in project management extends far beyond these domains. What truly drives me is the challenge of turning ideas into action â coordinating people, resources, and energy to make things happen.
A lifelong athlete and passionate sports enthusiast, Iâve experienced the world of high-level competition, which taught me discipline, teamwork, and resilience. Sport continues to inspire my professional mindset â performance, focus, and continuous improvement.
Deeply curious and sensitive, I am also nourished by travel, cultural exchange, and human connection. My empathy, creativity, and emotional intelligence are at the heart of how I work, helping me understand people, tell stories that resonate, and build bridges between ideas and communities.
Today, I aim to keep evolving in environments where strategy, creativity, and human impact meet â contributing to projects that make a real difference, particularly those linked to sport, wellbeing, and collective growth.
A driven dreamer with a strong creative streak and a touch of hypersensitivity, Iâm learning to slow down, clear my mind, and seek deeper meaning â to live more in harmony with myself, others, and the world around me.
Decathlon France
Sep 2023 - Sep 2025
I led and coordinated complex cross-functional projects combining audiovisual production, event orch...
I led and coordinated complex cross-functional projects combining audiovisual production, event orchestration, digital platforms, and executive communication for the CEO, executive committees, and global brand teams. I translated strategic objectives into coherent communication initiatives that reinforced corporate culture, aligned stakeholders, and supported business priorities across multiple international markets and time zones. I managed the full project lifecycle: strategic scoping, creative concept development, technical design, supplier selection, budget control, logistics, live and hybrid production, post-production, and performance analysis. I produced detailed briefs, oversaw storyboard and script development, supervised studio and on-site technical setups including sound, lighting, cameras, mixers, and streaming encoders, ensuring consistent, broadcast-quality outputs for executive keynotes, leadership addresses, internal video series, and global digital conferences. I optimized production workflows and asset management, introduced collaboration and streaming platforms, and defined KPIs to measure engagement, attendance, view rates, retention, and stakeholder satisfaction. I negotiated and managed vendor contracts, coordinated agencies and technical crews, and controlled costs while maintaining technical standards. During live events I directed operations to ensure seamless transitions, manage risks, and execute contingency plans, coordinating multi-site feeds, interpretation channels, and localization. I trained internal teams, spokespeople, and moderators to autonomously operate studio equipment and platforms, authored technical documentation and runbooks, and facilitated rehearsals to reduce errors. This role required rigorous project management, audiovisual expertise, stakeholder diplomacy, and adaptive problem-solving under tight deadlines. I consistently delivered measurable improvements in production quality, process efficiency, and cross-team.
Decathlon France
Sep 2022 - Sep 2023
As a Digital Industry Project Manager at Decathlon, I led internal communication and digital transfo...
As a Digital Industry Project Manager at Decathlon, I led internal communication and digital transformation initiatives that strengthened employee engagement and operational alignment across the organization. I designed and executed comprehensive communication strategies aligned with corporate goals, ensuring message consistency, clarity, and impact through digital, physical, and hybrid channels. I managed the full communication lifecycleâfrom strategic planning and content creation to performance analysis and team enablementâwhile ensuring adherence to budget and timelines. I developed and implemented communication plans tailored to diverse audiences, producing branded digital content and newsletters, managing internal social media platforms, and driving audience engagement through storytelling and data-driven insight. I oversaw event strategy, coordinating annual physical and digital events that fostered collaboration and innovation, and measured their effectiveness through clear KPIs such as engagement rate, satisfaction, and participation. In collaboration with cross-functional teams, I analyzed communication performance metrics to optimize future campaigns, promoted the adoption of new digital tools, and supported the upskilling of internal teams toward autonomous communication practices. I maintained continuous benchmarking on digital trends, ensuring the integration of innovative formats and tools. My role also involved stakeholder managementâworking closely with internal departments, external partners, and agenciesâto align messages, manage expectations, and deliver measurable results. This position required strong expertise in project management, digital tools, event organization, and creative problem solving to drive impactful internal communication and cultural cohesion within the company.
RPL Radio
Sep 2020 - Sep 2023
As a Radio Host for the weekly program "La Note Originale", I led the conceptualization, preparation...
As a Radio Host for the weekly program "La Note Originale", I led the conceptualization, preparation, and live delivery of a show dedicated to exploring film music. Each week, I guided listeners through the cinematic universe of a selected soundtrack, offering in-depth analysis and creating engaging narratives that connected the music to the storytelling, emotion, and artistry of the film. I collaborated closely with guest experts and fellow commentators, coordinating discussions that offered diverse perspectives, professional insights, and captivating commentary to enhance listener experience. My responsibilities included researching featured films and their musical scores, developing scripts and show notes, and structuring segments to maintain dynamic and coherent program flow. I facilitated interactions between guests, integrated listener feedback, and ensured that each broadcast was both informative and entertaining. I also managed technical aspects of the live show, including sound checks, audio mixing, recording, and broadcast scheduling, ensuring a seamless and high-quality listening experience. This position demanded creativity, meticulous planning, collaboration, and adaptability in a live broadcasting environment.
Frame Club
Jul 2019 - Sep 2023
As Assistant Head of Production and Creation at Frame Club, I contributed to the coordination, devel...
As Assistant Head of Production and Creation at Frame Club, I contributed to the coordination, development, and creative direction of various audiovisual projects designed to strengthen collaboration within the local creative community. My role combined project management, production support, and creative development, helping to bring innovative ideas to life while maintaining a structured and professional workflow. I assisted in managing ongoing productions by coordinating schedules, resources, and team communication between filmmakers, technicians, and creative contributors. I participated in the conceptualization of new formats and audiovisual conceptsâranging from short films and documentaries to collaborative workshops and networking eventsâaimed at fostering creativity and professional growth within the community. I also helped define production guidelines, improve processes, and ensure that each project aligned with the associationâs mission and artistic standards. In addition to production management, I contributed to the planning and execution of events such as screenings, creative meetups, and training sessions, promoting active engagement and knowledge sharing among members. I collaborated on communication materials to enhance project visibility and audience reach through digital platforms and social media. This volunteer position strengthened my skills in teamwork, leadership support, and creative coordination within a dynamic and multicultural environment.
Independent
Apr 2019 - Aug 2023
Teaching French or English to children abroad since I was an au pair in the United States and then r...
Teaching French or English to children abroad since I was an au pair in the United States and then remotely upon my return to France (paid jobs).
Département du Nord
Sep 2020 - Aug 2022
As an Assistant Video Journalist and Reporter within the DĂ©partement du Nordâs communication depa...
As an Assistant Video Journalist and Reporter within the DĂ©partement du Nordâs communication department, I supported the creation of institutional and journalistic audiovisual content designed to highlight the regionâs initiatives, public services, and local impact. Working alongside senior reporters, videographers, and communication officers, I contributed to producing high-quality video reports that informed and engaged the public while promoting the departmentâs values and projects. My role covered all stages of productionâfrom pre-production planning to filming and post-production. I assisted with editorial research, script preparation, and topic selection, ensuring that each story aligned with the communication strategy and editorial standards of the institution. On set, I supported camera and sound operations, managed lighting, framing, and interviews, and ensured smooth technical coordination during field shoots. In post-production, I organized footage, prepared editing materials, and collaborated with editors to assemble compelling narratives through visuals and sound. I contributed to subtitling, proofreading, and adapting content for digital and social media channels, optimizing clarity and accessibility for a wide audience. I also participated in internal communication campaigns and event coverage, producing short videos and interviews to showcase local initiatives, cultural events, and citizen engagement.
Séries Mania Festival
2019 - 2021
As a Production Assistant for the Séries Mania Festival in Lille, I contributed to the organization...
As a Production Assistant for the SĂ©ries Mania Festival in Lille, I contributed to the organization and coordination of one of Europeâs leading television and digital series events, bringing together industry professionals, creators, and the public. Working within the production department, I supported the logistical, operational, and creative aspects of the festivalâs large-scale programming, ensuring smooth execution across multiple venues and activities. My role involved assisting with pre-production planning, event scheduling, and coordination between technical teams, production managers, and communication staff. I participated in setting up screening rooms, managing equipment, and ensuring the technical readiness of projection, sound, and lighting systems. During the festival, I supported live operations by welcoming guests and industry delegates, supervising audience flow, and assisting backstage with production logistics for panels, premieres, and conferences. I also contributed to internal communication and documentation, maintaining production reports, updating schedules, and ensuring information accuracy between departments. I collaborated with partners, suppliers, and volunteers to resolve last-minute challenges and guarantee seamless coordination during high-traffic periods.
AuPairWorld
Apr 2019 - Mar 2020
I spent one year supporting the daily development and education of three young children while promot...
I spent one year supporting the daily development and education of three young children while promoting French language learning and facilitating a multilingual environment within a bilingual household. At home, French, Spanish, and English were spoken daily with both the children and parents, providing a rich cross-cultural and multilingual context that encouraged language acquisition and cultural understanding. My role combined childcare, educational support, and language instruction, creating a nurturing and structured environment for the children to thrive academically, socially, and emotionally. I organized daily routines including meals, school preparation, playtime, and bedtime, ensuring safety, structure, and consistency. I developed and implemented age-appropriate learning activities, games, and exercises to introduce and reinforce French skills while supporting Spanish and English usage. I also assisted with homework, reading, and cognitive development activities, fostering both academic growth and multilingual proficiency. In addition to direct childcare, I coordinated family logistics, including transportation to school and extracurricular activities, scheduling appointments, and managing household routines. I collaborated closely with parents to understand each childâs needs, monitor progress, and adapt learning and care strategies accordingly. I maintained detailed reports of daily activities and learning milestones to ensure clear communication and alignment with family expectations. Living abroad required cultural adaptability and interpersonal skills, as I helped the children navigate French, Spanish, and English in daily life. I encouraged cross-cultural understanding and exposed them to French traditions, stories, and music, creating a rich, immersive environment.
PATAFILM / STORIA TELEVISION / ESCALAZ FILMS
2018 - 2019
Supported production teams on multiple TV series and films, coordinating filming logistics, technica...
Supported production teams on multiple TV series and films, coordinating filming logistics, technical setups, actors, and on-set operations. Assisted with camera, lighting, props, continuity, and overall audiovisual output quality. Facilitated communication between departments and ensured smooth execution of shooting schedules.
RTVV
Sep 2017 - Aug 2018
I contributed to the creation and delivery of television programs by supporting all stages of produc...
I contributed to the creation and delivery of television programs by supporting all stages of productionâfrom pre-production planning to live broadcast operations. I collaborated with producers, journalists, and technical crews to ensure the smooth execution of daily shows and special segments. Responsibilities included assisting with script preparation, coordinating schedules, managing production documents, providing on-set support for camera, lighting, sound checks, cueing, stage management, and post-production workflows. Worked closely with presenters and guests to ensure readiness and smooth production delivery.
Candidat Libre
Sep 2023 - Jul 2025
Completed as an independent candidate in parallel with the ISEFAC Master degree. Program develops pr...
Completed as an independent candidate in parallel with the ISEFAC Master degree. Program develops professionals with expertise in management, administration, marketing, and human projects. Trains in strategy design, project development, resource management, and building external partnerships. Grade: With honors.
ISEFAC Bachelor, école de management, commerce, marketing et communication
Sep 2023 - Jul 2025
Master's Program covering 360° Communication Strategy, Business Strategy, Business Transformation a...
Master's Program covering 360° Communication Strategy, Business Strategy, Business Transformation and Digital Transition, Digital Strategies, Media and Intellectual Property Law, New Business Strategies, Crisis Management, Influence and Brand Strategies, International Business Strategy, Media Strategy, PR and Influence, Mass Communication, Graphic and Digital Design, Omnichannel Strategy, Innovation & AI, Ethics & Data Protection, Responsible Communication & CSR, Project Management, Social Media Management, Innovation Marketing, Entrepreneurial Project Management, Strategic Planning & Management, Leadership, Media Crisis Training, Managing Creative Processes and Teams, Business Innovation, Sociology of Communication, Online studies, Data marketing and Data Mining.
ISEFAC Bachelor, école de management, commerce, marketing et communication
Sep 2022 - Jul 2023
Completed a 360° Project Management program specializing in Digital Communication, developing strat...
Completed a 360° Project Management program specializing in Digital Communication, developing strategic, creative, and operational expertise in managing complex digital projects from concept to delivery. Learned planning, structuring, and executing cross-functional projects integrating strategic thinking, creativity, and performance analysis. Curriculum combined Agile and Waterfall methodologies with advanced digital communication techniques (content strategy, brand storytelling, social media management, digital campaign optimization). Skills: Digital Project Management · Strategic Communication & Branding · Cross-Functional Team Leadership · Data-Driven Decision Making · Content Strategy & Digital Marketing.
Ecole supérieure de journalisme de Lille
Sep 2020 - Jun 2022
As a graduate of the DUT Certification in Media and Journalism Professions, I developed a strong fou...
As a graduate of the DUT Certification in Media and Journalism Professions, I developed a strong foundation in journalistic methods, multimedia storytelling, and audiovisual production. This program combined theoretical learning with extensive practical training, preparing students to work across diverse media environments including television, radio, print, and digital platforms. Throughout the course, I acquired essential skills in reporting, news writing, video journalism, and digital content production. I learned to research, verify, and present information with accuracy and ethical rigor, mastering editorial structure, storytelling, and media communication. Training modules covered live reporting, investigative journalism, audiovisual editing, photojournalism, and content management for web and social media. Practical workshops and newsroom simulations allowed me to produce original journalistic pieces under real-world conditions. Skills: Journalistic Writing & Editing · Audiovisual Production · Research & Fact-Checking · Digital Storytelling · Editorial Judgment & Ethics.
Lycée Jean Rostand
Sep 2020 - Jun 2022
This intensive program provided comprehensive technical and organizational training across the entir...
This intensive program provided comprehensive technical and organizational training across the entire audiovisual production chainâfrom project conception to broadcast delivery. It combined creative, technical, and managerial learning, enabling mastery of both artistic and operational aspects of media production. Skills acquired include production planning, budgeting, team and resource management, technical workflows in filming, editing, and post-production (camera operations, lighting, sound, digital editing), and supervising logistical, administrative, and financial aspects of projects. Hands-on workshops and collaborative projects allowed application of theoretical knowledge in real production contexts. Skills: Production Planning & Coordination · Post-Production Workflow Management · Technical Knowledge of Audiovisual Equipment · Creative Project Management · Teamwork & On-Set Collaboration.
Washington English Center
Apr 2019 - Mar 2020
Obtained a C1 English Language Certification (CEFR), demonstrating advanced fluency and comprehensio...
Obtained a C1 English Language Certification (CEFR), demonstrating advanced fluency and comprehension in spoken and written English. Program focused on grammar, vocabulary, pronunciation, oral communication, writing precision, listening comprehension, and cross-cultural communication. Workshops enhanced public speaking, professional writing, and intercultural communication skills. Skills: Advanced English Communication · Cross-Cultural Communication · Professional & Academic Writing · Listening & Comprehension Skills · Public Speaking & Presentation.
Lycée Albert Chùtelet - Douai
Jun 2017
Combined academic excellence with athletic discipline through a competitive swimming Sports Section....
Combined academic excellence with athletic discipline through a competitive swimming Sports Section. Developed analytical thinking, creativity, advanced written and oral English skills, organizational, time management, and resilience skills. Activities: High-level swimming. Skills: Advanced English Communication · Critical Thinking & Analysis · Time Management & Multitasking · High level swimming.
MJC de Douai
French qualification certifying ability to plan, supervise, and lead educational and recreational ac...
French qualification certifying ability to plan, supervise, and lead educational and recreational activities for children and adolescents. Emphasis on child development, safety, pedagogical methodology, group dynamics, conflict management, creativity, initiative, and communication skills.